Search Engine Optimization

What is Search Engine Optimization ( SEO )

By: Steve Ellias – May 27, 2013

Search engine optimization (SEO) is the process of having an effect on the recognition of an internet site or a websites in an online search engine’s “environmental” or UN-paid (“organic”) search engine result. In general, the earlier (or higher ranked on the search engine result page), and more regularly a site appears in the search results listing, the more visitors it will receive from the ...

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Google Panda

The Google Panda

By: Steve Ellias – May 27, 2013

Google Panda is a change to Google’s search results ranking algorithm that was first released in February 2011. Soon after the Panda rollout, many websites, including Google’s webmaster forum, became filled with complaints of scrapers/copyright infringers getting better rankings than sites with original content. Google’s Panda has received several updates since the original rollout in February 2011, and the effect went global in April 2011.

Topic Contents

1 The Panda ...

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